Case Study

Zulay Kitchen

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"It's made sense for us to work with the extremely knowledgeable team at XGen who are clearly leading in the field of AI. Being focused on E-Commerce we know that measurable results trump anything else and that's what XGen focuses on."
Aaron Cordovez, Co-Founder of ZULAY KITCHEN

CLIENT OBJECTIVE

The customer’s objective was to integrate a simple and effective platform onto their site in order to personalize product recommendations to each individual user and as a result, increase site-wide average order value, conversion rate, and revenue.

DEPLOYMENT

Deployment comprised of a single-click integration to Shopify and Go-Live with XGen AI recommendation elements was completed in under a day. Smart Elements were deployed to the Product Details Pages, Home Page, (select) Product Listing Pages, and the Shopping Cart Page, and recommendations began getting results within the first day. Other than the single-click, no other workload was required on the customer’s end.

XPersonalize

Driving a unique user experience to each individual consumer in real-time, putting the right product in front of the right customer at every touchpoint.

XGEN AI

Results

Over a 2-month period, XGen AI’s Smart Elements drove 16% of attributed revenue, and users who interacted with XGen AI recommendations had a 29% higher AOV than all other visitors.

8
Weeks
29%
Higher AOV
16%
Increase in Revenue